Apartamento CRR by Triplex Arquitetura

_presented by Madeira Certa

_project: Apartamento CRR
_architecture: Triplex Arquitetura
_location: São Paulo, Brazil

The idea of home is no longer defined only by layout, style, or material quality. Increasingly, the most compelling interiors are those that understand domestic life as something layered, active, and emotional. A home must respond to routine, but also leave room for memory. It must be practical without becoming impersonal, refined without losing warmth, and carefully designed without erasing the spontaneity of everyday life. In this sense, architecture creates environments capable of holding time, gestures, objects, and relationships.

Located in Itaim Bibi, São Paulo, CRR | Arborea is a 472-square-meter apartment designed by Triplex Arquitetura for the family of architect Carolina Oliveira, one of the studio’s partners. Planned for a couple with two young children, the project reflects some of the office’s core values: functionality, timelessness, Brazilian design, and a strong connection between architecture, memory, and affection.

The apartment’s spatial organization was guided by the family’s way of living. The social hall was removed to create a more direct and impactful arrival into the living area, where the view becomes an immediate presence. The plan is integrated, allowing spaces to flow naturally into one another, while still preserving clear identities and functions for each environment.

Materiality plays a central role in building the apartment’s atmosphere. Granito Álamo defines the social flooring, while Emerald Green quartzite appears in the gourmet area’s countertops. A sculptural organic table in Mármore Marrom Imperial becomes one of the project’s focal points, complemented by a wooden ceiling with muxarabi, which adds depth, texture, and warmth.

The interiors are shaped by a careful balance between custom-designed pieces, Brazilian furniture, artworks, travel findings, inherited objects, and items with sentimental value — including works made by the children. Around 95% of the specified furniture and objects are Brazilian, bringing together classics and contemporary pieces by national designers.

Highlights include Sérgio Rodrigues chairs, a Dpot dining table, Percival Lafer armchairs, pieces by +55 Design, artworks by Tomie Ohtake, Renata Tassinari, and Zanini de Zanine, as well as objects collected in Morocco. The lighting by Maneco Quinderé creates an indirect and welcoming atmosphere, while the landscape design by Cenário Paisagismo brings greenery into the apartment as an extension of the architecture.

The apartment was designed to be lived in fully: a place to receive friends, work, rest, raise children, and build new memories over time. Its strength lies in the way architecture, functionality, and emotion are held together through spaces, materials, objects, and stories that belong deeply to the family.

_article written by Daniela Moreira da Silva
_film by Architecture Hunter
_cover and image scroll by Tuca Reinés